Expert EOS Implementer · Sales Trainer · Speaker
Finally Get a Grip on Your Business — and Everything In It.
Business With Purpose helps entrepreneurial leadership teams build businesses that run with clarity, sell with confidence, and lead with intention — through proven frameworks, not guesswork.
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Expert EOS Implementer
Highest tier in the EOS Worldwide network
Session Days
Facilitated with entrepreneurial leadership teams
Proven Programs
EOS · Great Boss Workshop · Selling With Purpose · Speaker
If any of these sound familiar, you're in the right place:
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Your leadership team isn't aligned — everyone's pulling in a different direction.
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You're running the business instead of building it.
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Your managers were promoted because they were great at their jobs — not because they were trained to lead people.
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Sales results are unpredictable — great months and terrible months with no clear reason why.
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You've tried sales training before — it didn't stick past the first few weeks.
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You know something has to change, but you're not sure where to start.
What We Do:
Every program Barry delivers is built on the same belief: a proven process produces better results.
Each service stands on its own — all four together is transformational.
EOS Implementation
Run Your Business on a Proven Operating System
The Entrepreneurial Operating System® gives your leadership team the tools to get everyone aligned, gain real traction, and build a healthier organization. Barry is an Expert EOS Implementer — the highest tier in the EOS Worldwide network — with 710+ session days facilitated.
Great Boss Workshop
Turn Your Managers Into Leaders Their Teams Actually Follow
A leadership and management full-day workshop that gives managers and executives the tools to lead, manage, and hold people accountable. Barry has facilitated 14 Great Boss Workshops. Available as public workshops in Lexington, KY or private events at your location.
Selling With Purpose™
Give Your Sales Team a Process They'll Actually Follow
A structured 6-session annual sales training program built on the proprietary 4P Framework and 7-Step Sales Process. Full-day in-person sessions every other month — with real deliverables, real role play, and real accountability built in.
Speaking Opportunities
Hire Barry for your Conference, Event, or Team
Barry speaks on three topics that move business audiences: how to Get a Grip on Your Business using EOS and the Six Key Components, Leadership & Management using the Great Boss framework, and Sales using the 4P Framework and 7-Step Sales Process. Available for keynotes, breakout sessions, conference talks, and private company events.
Getting Started Is Simple
Schedule A Free Call
Tell Barry about your business, your team, and what's not working. No pressure — just an honest 30-minute conversation to see if it makes sense to work together.
Get A Proven System
Barry matches you with the right program — EOS, Selling With Purpose, Great Boss Workshop, Speaking, or a combination — and maps out exactly what working together looks like.
Lead, Sell, & Grow with Confidence
With a proven process in place, your team runs better, your sales people close more consistently, and your managers actually lead.
ABOUT BARRY BARRETT
He Doesn't Teach Theory. He Teaches What Works.Â
Barry Barrett has spent over 25 years in sales — studying it and living it. After leaving the Marine Corps, he built a career in sales that consistently exceeded targets across multiple industries. In 2010, he helped grow his family's automotive repair shop from the ground up to over $1 million in annual revenue in four years.
Today, Barry is an Expert EOS Implementer — the highest designation in the EOS Worldwide network — with over 775 session days facilitated with entrepreneurial leadership teams. He also created Selling With Purpose™, a structured in-person sales training program, and is a certified Great Boss Workshop facilitator with over 15 workshops completed. Barry is also available to speak at conferences, leadership events, and private company meetings on business, sales, and leadership.
READ MY STORY
TRUSTED BY LEADERSHIP TEAMS ACROSS INDUSTRIES:
"Barry doesn't just implement EOS — he lives it. Our leadership team has more clarity and accountability than we've ever had."
— EOS Client · Professional Services
"The Selling With Purpose program gave our team a process they actually follow. Our pipeline is more predictable and our close rate is up."
— Selling With Purpose Client · Home Services
"The Great Boss Workshop gave our managers the language and tools they were missing. They left the room different than they walked in."
— Great Boss Workshop Client · Multi-Location Business
Barry Barrett · Speaker
Bring Barry to Your Next Conference or Event
Barry delivers high-impact talks for business conferences, leadership retreats, association events, and private company meetings. He speaks from real experience — not slides borrowed from a textbook — and every session gives the audience something they can use Monday morning.
Speaking Topics:
- Get a Grip on Your Business — EOS and the Six Key Components of a great business
- Leadership & Management — The Great Boss framework for managers and executives
- Selling With Purpose — Building a sales process and culture that closes consistentlyÂ
Ready to Build a Business that Runs With Purpose?
Schedule a 30-minute call with Barry. We'll talk about where you've been, where you are now, and where you want to go, and which program makes the most sense right now.
Schedule Your Free CallOr reach Barry directly at [email protected]Â
FREEÂ RESOURCE
Are you tired of feeling overwhelmed and uncertain at every stage of the sales process?
Download this 7-Step Sales Process Checklist
DOWNLOAD NOWListen to the Business On Purpose Podcast
Barry hosts the Business On Purpose Podcast — conversations with business owners about their entrepreneurial journey, plus solo episodes on EOS implementation, sales strategy, and leadership.
New episodes available on Apple Podcasts and Spotify.
